Sales is equipped for success. AffinityX provides an ongoing sales training program, both in person and through weekly virtual courses. Plus, a member of AffinityX’s client success team is assigned to participate in joint sales calls and help achieve revenue goals with the Cumulus sales reps.
As the secret weapon of the top local marketing companies in the world, we can’t tell you who most of our clients are and all the amazing ways we’ve grown their businesses. However, we do have some clients who are happy to go on the record!
Without a digital solution previously, Sound Publishing now offers a complete array of digital advertising, including: display, video, native, mobile, search and social. AffinityX handles the media planning and buying, creative, trafficking, optimization and reporting — all through the IDEA TitanTM proprietary workflow.
AffinityX performs all the page planning tasks for 130 regional titles split across two planning sites, which totals more than 21,500 pages per week. As a result, Reach plc has seen planning costs significantly reduced. The onus is on AffinityX to get the work right, so the client views AffinityX staff as an extension of their team.
AffinityX provides comprehensive support for Fairfax Australia, including weekly meetings, reports with information and new initiatives, and more. Based on their insight into the Fairfax page planning operations, the AffinityX team proactively does what the client would request next without having to be asked. Plus, Fairfax is benefiting from the strong employee retention rate at AffinityX, which illustrates the company’s positive work environment and strong leadership.
Regardless of what Sonoma throws at AffinityX, the client is confident it will be done well and on time — by 7:00 a.m. the next morning! This is more reliable than what the in-house team could achieve previously. In fact, Sonoma Media believes that, while many areas of the operation are at the same level of productivity as before, several are now better with AffinityX.